As a shared branching participant, credit unions assist fellow credit unions, locally, nationally, and internationally to better serve their members and help strengthen the credit union movement by providing additional branch locations. Benefits to credit unions range from generating additional revenue and member retention, to providing depth and alternatives to their business continuity strategy.
Generate Additional Revenue
Acquirers enjoy the strategic advantages of generating revenue by providing services to members of other credit unions as a CU Service Center.
UsNet continues to grow member verifications at a rate of 10% per year. This provides credit unions an expedited return on investment and an opportunity to offset operating expenses.
Credit unions can fully utilize branch capacity to optimize resources through increased walk-in business. With added traffic, you can partially underwrite the cost of a new or existing branch, providing a cost-effective way to grow.
Utilize Your Resources
As an issuer, expand your accessibility while avoiding the high cost of constructing your own branch, or buying or renting a branch location.
Provide your members with the convenience of a new "branch" in a popular location (often with extended hours), while avoiding the costly investment of "bricks and mortar."
Alleviate over capacity branch traffic by providing other alternatives and convenient branch locations.
Expand Membership Accessibility
Provide person-to-person expanded member service, especially for the "snow-bird" population and traveling members, while maintaining cost control.
Retain members who move or retire to other parts of the county and reactivate inactive member accounts by having "branches" near their new location.
Offer additional and convenient locations to encourage new members and attract new SEG sponsors. This also enables you to become less reliant on SEG sponsorships of branch locations.